RockIt's mission: make people feel alive again. Physical AI does the job of the pilot and the lifeguard, so a ride you could never safely sell becomes a supervised, scored, filmed ticket.
Concept renders. Concept stage: nothing has been built or certified.
The lineup
Four ways to feel alive again.
Every machine is single-rider. Splash-Dive has a sealed glass dome, because it goes underwater. Splash-Hover, Sky-Drop and Sky-Hoop are open seats with a harness and helmet.
Concept render.
01 · On the water
Splash-Hover
Fly the water.
A flying jet ski. You sit in an open cockpit, strapped in with a helmet on, skim the sea, then lift off and hover above the waves.
How it works
1
Brief
Five minutes, vest on, strap in.
2
Skim
Ride the water like a jet ski.
3
Lift
Rise up to 5–6 m and hover.
4
Land
Settle back on the water, clean.
One rider
Open cockpit, helmet on
Over water only
AI keeps you in the safe box
Concept stage. Roadmap target: build months 0–9, first desk ~month 9. Open the poster
Concept render.
02 · Under the water
Splash-Dive
Breathe easy below.
A one-person mini-sub. You stay dry under a clear dome, breathing normal air, while the reef goes past outside.
How it works
1
Seal in
Climb in, the dome closes.
2
Dive
Glide down to 5–6 m.
3
Play
Underwater frisbee and ring goals.
4
Surface
Floats up on its own if anything is off.
One rider
Dry inside, no mask
Normal air pressure
Auto float-up
Concept stage. Roadmap target: build months 12–21, live ~month 21+. Open the poster
Concept render.
03 · In the sky
Sky-Drop
Carve the sky.
An open seat under a steerable wing. Feel the drop, then carve turns like a bird, with a flight computer watching your back.
How it works
1
Launch
From a ridge or a tow-up.
2
Drop
A steep dive with a skydive feel.
3
Carve
Steer S-turns with two handles.
4
Flare
A guided, soft touchdown.
One rider
Open seat, 5-point harness
Reserve parachute
Geofence + instructor override
Concept stage. Roadmap target: months 18–26, live ~month 26+. Open the poster
Concept render.
04 · The game
Sky-Hoop
Play in the air.
A flying team sport. Buckle into an open seat, lean to steer, and play catch-and-score with your team under a netted pitch.
How it works
1
Buckle
Coaster seat, shoulder restraint.
2
Lean
Lean to steer. AI holds your height.
3
Catch
Hands free to catch and throw.
4
Score
Fly the ball through ring goals.
One rider
Team vs team
Netted football-size pitch
AI keep-out bubbles
Concept stage. Roadmap target: build months 22–30, exhibition matches ~month 30+. Open the poster
Physical AI
The ride OS is the product.
Physical AI does the job of the pilot and the lifeguard on all four machines. One operator can run safe, scored rides all day.
Autopilot. Move your pointer to take over.
Reserve
Score 0Best lap --
Clip saved
Simulation. Not footage.
Steer with your pointer or finger. Try leaving the box, or riding into the swimmers.
01Keep-in boxLeave the safe area and the ride slows and comes home.
02Keep-out zonesSwimmers, docks, spectators and other riders are no-go areas.
03Energy reserveA fixed reserve so every ride gets home.
04Auto-settleFence breach, low energy or lost link: settle, surface or land.
05Instructor overrideThe desk can pause, slow or recall any ride.
06ScoringGates, goals, times and teams turn the ride into a game.
07Clip-to-socialEvery ride filmed and on the rider's phone.
08Ride logHours, events and faults. The data an insurer asks for.
Why now
The ride hasn't changed. The queue has.
Same ride, every year
Jet skis and parasailing are the default beach thrill. Fun stays on the sand; the water is only touched a little.
The buyer is a venue
Beach clubs, resorts, dive shops, municipal concessions and cruise excursions already sell a queue.
Nothing to film or share
The current ride has no course, no score and no clip that spreads on its own.
$1.8BUS jet ski rental revenue in 2024. People already pay for short thrills at the water.
3,506US jet ski rental businesses. Each one is a desk that already sells this ride to a queue.
$336B to $440BGlobal adventure tourism in 2024. Estimates vary by research firm.
Sources: IBISWorld US jet ski rental industry report, 2024 (revenue and business count). Global adventure tourism range from published market research; 2024 estimates differ by firm. Market figures, not RockIt traction.
How we sell it
Own the desk next to the jet-ski line.
1
Walk up
Buy a ticket next to the rentals.
2
Brief
Five minutes of talk. Vest on.
3
Ride
A supervised 8-minute run inside the box.
4
Score
Gates, times and team colour on the board.
5
Clip
The ride is on their phone. The crowd is the ad.
Whoever owns the permit, the insurance binder, the plot and the queue owns the register. We sell rides, not aircraft.
40riders a day at one permitted dock
×
200days in a season
×
$75–150a ride
=
$0.6–1.2Mticket revenue per dock per season, before costs
Illustrative arithmetic, not a forecast. Riders per day, ticket price and season length are assumptions to be replaced with pilot data.
Sports IP, latest reported revenue
The money in sports is in the league.
Every one of these businesses owns a venue and a calendar. Media, tickets and sponsors follow the season.
1
NFLAmerican footballSep to Feb. Super Bowl in Feb.
~$23BFY to Mar 2025
Biggest line: national media, ~$12.4B/yr avg (TV + streaming deals); $14.5B national pool shared by 32 teams in 2025.
2
NBABasketballOct to Jun. Finals in June.
$12.75B2024–25 season
Biggest line: league media and central deals, 38% of team revenue. New TV deal $76B / 11 yrs (~$6.9B/yr) from 2025–26.
3
MLBBaseballLate Mar to Oct. Postseason in Oct.
$12.1B2024 season
Biggest line: TV rights, just over $4B in 2024, ~53% from local / regional TV. Tickets next.
4
NHLIce hockeyOct to Jun. Stanley Cup Final in June.
$6.5B2024–25, hockey-related revenue
Biggest line: gate. Tickets and suites ~44% of revenue (2022–23). US national TV just over $600M.
5
MLSSoccerLate Feb to Dec. Jul to May from 2027–28.
~$2.2B2024, est.
Biggest line: tickets 39% + sponsors 29% of revenue (2023). Apple media deal ≥$250M/yr.
Formula 1
Motor racing. 2025 revenue.
$3.87B
31%Media rights
27%Race promotion fees
22%Sponsorship
20%Hospitality, freight, licensing
Mar to Dec. 2026: Melbourne 8 Mar to Abu Dhabi 6 Dec.
FIFA
Football. 2023–26 cycle budget (four years).
$13.0B
33%TV broadcasting rights
24%Hospitality and ticketing
22%Marketing (sponsors)
15%Club World Cup 2025
6%Licensing and other
World Cup every four years. 2026: US, Canada, Mexico, 11 Jun to 19 Jul.
Sources: NFL ~$23B: Sportico (2026), SportsPro (Apr 2025); media ~$12.4B/yr: CNBC (Sep 2024); $14.5B pool: Sportico (2026). NBA: Sportico (2025). MLB: league-reported via Forbes (Jan 2025); TV: Sportico (2025). NHL: Sportico (2025); gate mix: Sportico (2024). MLS team revenue estimate: Sportico (Jan 2025); mix: Sportico (2024). F1: Liberty Media FY2025 results. FIFA: Annual Report 2024, revised 2023–26 budget (a four-year budget, not one year). Seasons: league, FIA and FIFA published calendars; MLS calendar change announced 13 Nov 2025. Fiscal years and bases differ; bars are not summed.
Rides become games.Games become leagues.Destinations become the stadium.
The desk gives the sport a venue every day, and the ticket pays for it. First a ride. Then games: Sky-Hoop in the air, underwater frisbee and ring goals below. Then leagues and ticketing.
36-month roadmap
One machine at a time. Targets, not achievements.
Splash-HoverBuild months 0–9. First desk ~month 9.
Pure Wiff (Fragrance Brand & Manufacturing), Bidi Charge (Audi Techstars Incubated Berlin), Ex-TATA Motors, BITS Mech, ESCP Europe MIM
Advisors who fly things for a living.
We keep adding aero, controls and safety depth before people ride.
Mohammed Sabique K
Advisor, flight testing
Engineer, Flight Testing @ Amberwings. Chennai.
Mayank Joneja
Advisor, flight systems
Flight Systems @ Airbound. ROS-Aerial. Drones, robotics, firmware. Bangalore.
Who it's for
Pick your door.
Ride it. Host it.
Walk up to the desk, get a five-minute brief, and the ride OS keeps you inside the safe box. You leave with a score and a clip.
Run a jet-ski desk, beach club or marina? You already hold the permit, the insurance and the queue. For the first pilot we need one operator: one dock, one machine, one Saturday.
